Are You In It to Win It?

I’m not a big reader of the more famous tech blogsĀ  like TechCrunch, Gizmodo, SlashDot or Engadget, though I’ll glance through them time to time. I do love LifeHacker, DoshDosh, John Chow and ProBlogger. Don’t care much for company blogs, though I read Google’s. What’s in your feed reader and why?

When it comes down to it, you’re reading things that target your interests. While I love reading about new technology, I tend to find things while doing searches, reading magazines, and reading about things on sites, or in news. I read some tech/geek blogs, but not the ones that dominate the field. Why? They aren’t targeted to me. I’m not a 18-25 year old techno geek where my world is based on the new toys or high end things. I’m a 30-40 year old woman who enjoys finding new tech toys and programs that make sense to me. I want programs or objects that will either make my life easier, offer something extra or different, and not cost me an arm and a leg.

Who are you targeting when you write a post on your blog? I love geek blogs like GeekySpeaky and UtterlyGeek. These are the tech blogs that speak to me, they speak in language that isn’t about proving they know big words. They find cool stuff and bring it to their postings. They tell me why they like the products or programs, and why I might like them too.
So who are you targeting your tech blog to? I’m not in it to win a popularity award. I’m blogging for people like me who like to see new products, fun programs, maybe someone who are thinking about business, what tips may help them get started, and want to understand what they read in simple digestible bites. It’s a mixed bag here, and that’s just fine by me!


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