Quality or Quantity

Quantity versus Quality

When it comes to websites and blogs, you want to read quality information. In the world that I’m in- workwise, sometimes quantity is something I have to push out. In doing that quality gets sacrificed. In this instance, I’ve chosen to write only once in awhile and wanted to choose quality over quantitiy. It doesn’t always happen that way though on some other sites that I run. I hate that. Truth be told, sometimes it comes down to the person with the most content and keywords wins. It’s a fine balance to be able to present quantity with some quality- and still be happy with the work.

I write, and one of the things I’ve had to do is learn that sometimes “good enough works”. That’s not what I wanted attached to me though…while I’m working on large numbers of projects, I’m finding that it’s not as satisfying to push together a project fast and slam it out, just to get it out there and done. Don’t get me wrong, I appreciate the passive income it can generate, but it’s when you craft and work on something of value, something you care about that you find satisfaction.

What about in your business? Have you sacrificed quality because you were so busy just trying to get the job done that you started cutting corners or getting sloppy? I’m really been doing a lot of looking at my stack of projects and I’m ready to slow down and start digging back in the way I used to. Down the road I’ll appreciate I pushed myself to get a lot done, but I’ll be honest, it lacked satisfaction, and without it, I got bored.

I’m actually on vacation this week, and slowing down has me looking back at the past 6 months of work…while I understand my choices, and know the time invested will be well worth it, I do miss the creative details and “feeling” like what I’ve done is a “job well done”.

It feels good to slow down and see these past few months differently….if you had a full week to look at your businesss, what would you see that you’ve been doing, and what would you do differently?

Me…I’m going to slow down, come back to quality and value, and forget this race I’ve self-imposed on myself. What about you?

Name a Business

Need to name a business? You’ve finally decided to go ahead and start your business, but you’re stuck on a name. Do you use your personal name, something catchy or some random name you pick out of the phone book?

Here are some things to keep in mind when naming your business:

* are you looking to brand yourself? In this case, your name may be an asset to the business.
(ex: John Smith Solutions)
* would a tagline offer your name value?
(ex: Finish Line- Getting it Done)
* what do you do? What is your line of business?
(ex: Shoe Shack, Larry’s Landscaping, Picture Perfect Photography)
* What benefits do you offer your clients?
(ex: Speedy Copy (fast service))
* something catchy, snappy and easy to remember
(ex: Zippy Lee)

There are many different ways to name your company– get creative and think about how you want your company to be represented. Do you want your customers to remember your name? Do you want your customers to remember what you can do for them? Do you want your future customers to know exactly what you do before they get there?

When you need to name a business, think of not only a name you like, but a name that “says” something.